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Marketing Tips from Our Blog
If you have a dental website, you need a blog, and if you have a blog, you need to feed the Pigeon. That’s right. Feed the Pigeon. You see, Pigeon is Google’s latest, big algorithm update. All the changes this update will effect are not evident yet, but we do now the basics. They are exactly what I’ve advised for many years. […]
Word-of-mouth marketing is the best value for budget. If you’ve invested in high-tech equipment such as a dental laser, CAD/CAM, intraoral scanners, and even digital radiography, make the most of your investment by actively marketing the benefits to your patients. When your patients know that your soft tissue dental laser makes periodontal therapy more comfortable, predictable, and precise, he can tell his friends. It is up to you, however, to make sure that your patients and potential patients know about your office’s technology and its benefits. […]
If you read no further, please take this statement with you: A Blog’s Purpose Is to Improve SEO.
What Others Are Saying
When I was looking for an expert copywriter, I was lucky enough to find Shauna and iDENTiwrite. Shauna is extremely professional, friendly and most importantly an excellent copywriter. While she is an expert with dental copy, I have found myself going back to her to work on a variety of subjects. She just gets it!